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The name may sound great in Peoria, but what effect will it have in Portugal? American Translation Partners can analyze your brand name to help predict its success in foreign markets. Our language consultants conduct a thorough survey of proposed brand names, evaluating qualities such as associations with particular images, confusion with similar sounding words, potentially negative connotations and the ease of pronunciation among your target customers. |
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Cross an
international border and the business climate can change dramatically. Success
depends on knowing the appropriate protocols, market conditions and legal
precedents in each country where you operate. American Translation Partners
offers consulting services that help you translate your success into foreign
markets. |
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